“Yelp Partners with Facebook for a More Personal Experience. Here at Yelp, we’re always excited to announce feature and site improvements with the help of great partners. Today, we’ve been invited to collaborate with the folks at Facebook to make your Yelp experience even more personal.
First, it’s important to note that anyone who doesn’t wish to take advantage of this new personalization feature can easily opt out, either here on Yelp or via Facebook. Starting today, you will see a blue notice at the top of any Yelp page with your Facebook profile picture, name, and an opportunity to turn off the new settings.
Unless you ask not to be reminded again, you will see that notice a few more times just to make sure you are clear on the updates. You can also read more information here.
But what does this partnership mean for yelpers new and old? Many things!
One of the coolest features is that Yelp can now be instantly personalized for new users if they have a Facebook account.”
Posted by Ben, Product Manager